Why Triathlon?
Triathlon is an invitation. It belongs to no one and everyone. There’s no right way to do it. It’s pure movement. A partnership between us, our bodies and our mind. Triathlons and the emotions that come with it are a personal invitation we choose to accept. This event is a giant invitation to swim, bike and run, with us.
To connect with people we believe inspiration is the bridge between their community and Barfoot & Thompson. Inspiration is made up of emotion and emotions are fuelled by connections. Unite these connections together with an event and you get power. Power leads people to action. More action more sales.
The emotion associated with a triathlon event is huge. Partnering with this event gives you the ability to form a relationship with these people, resulting in Barfoot & Thompson being an inspirational leader and making lifelong connections with this community.
A celebration of triathlon and community.
There is no better location for a triathlon then Mount Maunganui. This popular holiday location is known for it’s extinct volcano, ocean-view trails, long sandy beach, surf, hot pools, coffee spots, restaurants, and boutique shopping.
Welcome to the Barfoot & Thompson Mount Maunganui Triathlon.
Triathlon is an invitation. It belongs to no one and everyone. There’s no right way to do it. It’s pure movement. A partnership between us, our bodies and our mind. Triathlons and the emotions that come with it are a personal invitation we choose to accept. This event is a giant invitation to swim, bike and run, with us.
To connect with people we believe inspiration is the bridge between their community and Barfoot & Thompson. Inspiration is made up of emotion and emotions are fuelled by connections. Unite these connections together with an event and you get power. Power leads people to action. More action more sales.
The emotion associated with a triathlon event is huge. Partnering with this event gives you the ability to form a relationship with these people, resulting in Barfoot & Thompson being an inspirational leader and making lifelong connections with this community.
A celebration of triathlon and community.
There is no better location for a triathlon then Mount Maunganui. This popular holiday location is known for it’s extinct volcano, ocean-view trails, long sandy beach, surf, hot pools, coffee spots, restaurants, and boutique shopping.
Welcome to the Barfoot & Thompson Mount Maunganui Triathlon.
SIMILAR EVENT
The event we would like to mirror is the successful Noosa Triathlon in Australia.
Noosa Tri is an internationally acclaimed event for many reasons. The scenic course starts from the golden beaches then heads inland and up the coast. Its stunning location, its history, a now four-decade long tradition of athletes descending on the surf town to compete. The atmosphere that stretches off the course and into the shopping and restaurants and after-party.
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Whether you’re competing or cheering on the sidelines, the atmosphere at the Noosa Tri is like no other. Competitors combine racing with a holiday. This is Australia’s largest, oldest and highest profile triathlon event. One of the world’s largest Olympic distance triathlons and the biggest multi-sports festival in the Southern Hemisphere, the five-day event attracts over 13,000 competitors from across the globe and more than 30,000 spectators.
EVENT DETAILS
PARTNERSHIPThis event has come together with a key long-term partnership formed with Tauranga City Council.
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EVENTS ON OFFEROlympic Distance - 1500m swim, 40km cycle & 10km run Sprint Distance - 750m swim, 20km cycle & 5km run Individuals and Teams with Aquabike options. |
PROPOSED EVENT DATESaturday 12 April 2025 |
START TIMESOlympic Distance 8:00am (Individuals, Teams and Aquabike) Sprint Distance 8:30am (Individuals, Teams and Aquabike) |
EVENT NUMBERSCompetitor 5 year participation targets are below. 2025 - 1000+ competitors 2026 - 1500+ competitors 2027 - 2000+ competitors 2028 - 2500+ competitors 2029 - 3000+ competitors |
THE GOALThe goal of this event is to put on a first class, annual sporting event in a stunning location highlighting Barfoot & Thompson's presence in the Bay of Plenty. |
THE COURSE
TRANSITION AREAThe transition area is on the grass areas beside the beach. It starts parallel to 2 Marine Parade and finishes at 14 Marine Parade. click map to view
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SWIMThe swim starts on the Southern end of Mount Maunganui's Main Beach. Swimmers start on the beach, swim out, make two left turns and return. click map to view
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CYCLEThe cycle starts on the road at the Southern end of the transition area in front of 14 Marine Parade, travels south along Marine Parade turning left at the first roundabout onto Oceanbeach Road. Cyclists stay on Oceanbeach Road before turning right onto Yale Street then left onto Maranui Street. Cyclist continue on Maranui Street strait through Sunrise roundabout then Sandhurst Drive roundabout. Maranui Street turns into Papamoa Beach Road as cyclists then travel through Coast Boulevard roundabout and Pacific View Road roundabout before reaching the turnaround outside 336 Papamoa Beach Road. Cyclists follow the same way back to the transition area. click map to view
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RUNThe run starts on the road at the North end of the transition area in front of 2 Marine Parade. Runners run on the road and stay in the ocean side lane making a left onto Adams Ave then left into The Mall all the time running on the right hand side of the road. Runners run to the end of The Mall before making a u-turn off of the road across from 37 The Mall onto the boardwalk back to the base of the Mount. At this point runners run around the base track of the Mount to the finish of the run on Main Beach. click map to view
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BRAND PLACEMENT
The Barfoot & Thompson logo will have the below placement on competitor numbers, start and finish line towers, medals as well as signs and flags.
RACE NUMBERSBarfoot & Thompson will be the only sponsor logo on the top of all race numbers.
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MEDALSThe Barfoot & Thompson logo will be on all finisher medals.
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FINISH TOWER
The Barfoot & Thompson logo will be the largest sponsor logo on the finish line tower.
SWIM START TOWERThe Barfoot & Thompson logo will be the largest sponsor logo on the swim start tower.
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BIKE START TOWERThe Barfoot & Thompson logo will be the largest sponsor logo on the bike start tower.
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BIKE FINISH TOWERThe Barfoot & Thompson logo will be the largest sponsor logo on the bike finish tower.
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RUN START TOWERThe Barfoot & Thompson logo will be the largest sponsor logo on the run start tower.
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SIGNS & FLAGS
Barfoot & Thompson will have the right to display 60 signs and 30 flags around the event areas.
SWIM CAPThe Barfoot & Thompson logo will be the largest sponsor logo on swim caps.
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PHOTO WALLBarfoot & Thompson will have the largest sponsor logo on the event wall.
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WEBSITE
The Barfoot & Thompson logo and link will be the largest sponsor logo on the website.
The Rebel Sport logo will be the largest sponsor logo on all emails to our database. You will be able to add advertisements to these emails.
VIP AREAA VIP area will be set-up alongside the finish where Barfoot & Thompson staff, key clients and supporters can enjoy a drink, food and a massage. Barfoot & Thompson would have the right to 30 free event entries and 30 passes to our VIP area.
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EXPOBarfoot & Thompson have the right to set-up a display in our event area. You will have as much room as needed. This is a great opportunity for you to connect with the people.
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INVESTMENT
This sponsorship package is built around Barfoot & Thompson being the title sponsor of the Mount Maunganui Triathlon.
3-year agreement term covering the 2025, 2026 & 2027 events.
Barfoot & Thompson to pay an annually sign on fee of $25,000+GST.
Barfoot & Thompson to commit to set-up a booth or activation at the event.
Barfoot & Thompson to cover the cost of all Barfoot & Thompson specific signage.
First Tier Sports Productions to cover the cost of all event specific signage. i.e. towers, media walls, race numbers, finisher medals...
3-year agreement term covering the 2025, 2026 & 2027 events.
Barfoot & Thompson to pay an annually sign on fee of $25,000+GST.
Barfoot & Thompson to commit to set-up a booth or activation at the event.
Barfoot & Thompson to cover the cost of all Barfoot & Thompson specific signage.
First Tier Sports Productions to cover the cost of all event specific signage. i.e. towers, media walls, race numbers, finisher medals...
